CRM Data Enrichment. Every Gap Filled. Every Record Complete.
Export your CRM. Our researchers — powered by AI — identify every incomplete, outdated and missing field across your records, then fill them with verified firmographic, contact and technographic data. Delivered back into your CRM, clean and complete.
Incomplete CRM Data Is Quietly Sabotaging Your Revenue
Most CRMs contain a fraction of the data they should. Blank fields, outdated job titles, missing company details and empty firmographic columns are not just administrative problems — they directly reduce the performance of every sales motion built on top of them.
Blank Fields Kill Segmentation
Without complete firmographic and contact data, your segmentation breaks down. Reps work from lists that mix wrong-fit accounts with ideal ones, and marketing sends campaigns to audiences that were never properly defined.
Stale Data Wastes Rep Time
When CRM records show outdated job titles, wrong phone numbers or defunct email addresses, reps spend valuable time re-researching contacts that should have been ready to action. That time cost compounds across an entire team.
Scoring Models Are Unreliable
Lead and account scoring models depend on complete data. Gaps in employee count, industry, revenue or tech stack mean your highest-scored accounts may not actually be your best-fit ones — misdirecting where reps focus.
Personalisation Falls Flat
Personalised outreach requires complete records. When the data is missing — no industry, no company size, no recent role — sequences fall back to generic messaging that converts poorly and reflects badly on your brand.
Our Researchers Enrich the Records. AI Makes It Thorough.
Konnektys is a managed CRM enrichment service — not a data append API. When you export your CRM, our trained researchers take over. Our AI performs a full field audit and identifies every gap, then human researchers fill each missing or outdated field using verified, multi-source data.
No enrichment subscriptions. No fuzzy confidence scores. No bulk overwrites that corrupt existing data. We work surgically — filling only what is missing and updating only what is provably outdated.
FROM CRM EXPORT TO ENRICHED RECORDS IN 5 STEPS
Every CRM Record Enriched With Complete, Verified Data
We enrich across six data dimensions — not just contact fields. Every layer is sourced, verified and delivered in a format that drops straight into your CRM without reformatting.
Industry, employee count, annual revenue, headquarters location, company type, funding stage and founding year — all verified at the account level.
Current job title, seniority level, department, verified work email, direct phone where available and LinkedIn URL — checked against the most recent available signals.
Key technology tools the account runs across CRM, marketing, data, payments and communications — human-verified, not scraped from a single browser signal.
Each enriched record scored against your ICP criteria after enrichment — so you can immediately sort and prioritise by best-fit accounts without additional analysis.
Every enriched field carries a confidence rating and source reference. Your team knows exactly how solid each data point is — no ambiguity, no blind trust in a black-box score.
A summary report showing field completion before and after enrichment, fields that could not be sourced and any records requiring follow-up — full transparency on every delivery.
Numbers Our Clients Actually See
These are the real outcomes reported by clients after enriching their CRM records with Konnektys — not vendor benchmarks pulled from a marketing report.
Where Clients Use This Service
What Teams Say After Enriching Their CRM
Our CRM had about 60% complete records on a good day. After Konnektys ran an enrichment pass, we were at 94%. The impact on our segmentation and personalisation was immediate — campaigns that were previously underperforming started converting because the targeting was finally accurate.
We migrated CRMs and used Konnektys to enrich every record before the move. What we carried across was the cleanest, most complete data we have ever had. The field confidence ratings they include gave our ops team real confidence in the quality — no blind trust required.
Our scoring model kept misfiring because of gaps in employee count and industry data. One enrichment project with Konnektys fixed the underlying data quality, and suddenly our highest-scored accounts were actually our best-fit ones. Should have done this a year ago.
Questions We Get Asked Most
Is this a self-service platform or a managed service?
Konnektys is fully managed. You export your CRM and we handle field auditing, sourcing, human verification and delivery. No platforms, API integrations or enrichment subscriptions required from your side.
Which CRM fields can you enrich?
We enrich firmographic, contact, technographic and intent fields, add an ICP fit score, include field confidence ratings, and deliver a full completion report showing exactly what was added and why.
Will enrichment overwrite my existing correct data?
Never. We work surgically — only blank or demonstrably outdated fields are updated. Every proposed change is reviewed by a human researcher before it is written, and you receive a full change report.
How accurate is the enriched data?
We maintain a 94% field fill accuracy rate. Every enriched field carries a confidence rating and source reference — full transparency, not a black-box score your team has to take on faith.
How long does a CRM enrichment project take?
Standard enrichment of up to 1,000 records is typically delivered within 72 hours. Larger volumes are scoped individually with an agreed delivery date confirmed before work begins.
Which CRM platforms do you support?
Any CRM with export capability — Salesforce, HubSpot, Pipedrive, Zoho, Monday CRM and more. Records are returned mapped to your exact schema, ready for direct import without reformatting.
Can you enrich both contact and account records?
Yes — contact and account records can be enriched independently or together. We handle both object types and cross-link enriched data between them where relevant to your CRM structure.
Brief our team and we’ll recommend the right engagement based on your use case — no commitment required.
Talk to the Team →